8 Ways to Increase Conversions from Mobile Users

If you’ve invested the time in making your website’s mobile version more shopper-friendly, you should start seeing better returns. Mobile users have long exceeded visitors on desktops and tablets in respect to catalog browsing. But, finally, the number of mobile purchasers is increasing. A recent study by Wolfgang Digital, an Ireland-based research firm, reported that year-over-year mobile sales grew by …

How to Add Real World Experience to Your Ecommerce Site

With the constant comparisons of the virtual world to the real world in terms of generating interest around products and a consistent customer experience, there is a challenge that every entrepreneur needs to rise to. This is especially prudent in the e-commerce world. Online shopping has overtaken the brick and mortar stores of yesteryear. And the reasons why are glaringly …

The 5 SEO mistakes holding your ecommerce site back right now

Ecommerce sites are so different from other web platforms that SEO for them can almost be considered a separate branch of the industry. While many fundamentals are the same, ecommerce, especially of the marketplace variety, introduces complications that could almost be ignored if they occurred on a smaller scale on a different type of website. Let’s talk about five SEO …